“Convincer Tactics: The Psychology of Closing the Deal”
A webinar for business owners and executiveswho sell services and products
What convinces buyers to buy?
People say that all buying decisions are based on feelings in the final analysis. There may be an element of truth to this. But human beings are more complex than that. We are not just feeling-based decision-makers.
We are also very capable information processors. When it comes to making business- asset acquisition decisions, (that is, a buying decision for business), we use our cognitive abilities when making “buy | do not buy” decisions. We process information about the item. Doing so shapes our feelings about it.
We have personal behavior patterns that repeat from one such decision to the next. Our ‘convince ourselves” behavior can be profiled using the “Convincer Tactics” Framework.
This webinar explores these dynamics.
By participating in it, you will increase your ability to close the deal. You will reduce the time you need dialoguing with a sales prospect, thereby decreasing your average cost of sales.
You register for the event.
In response, you get an “Personal Convincer Tactics Insight’ work book which allows you to develop insight into your own Convincer Tactic behavior pattern. This will take you 10 minutes or so. Complete it before the webinar. You bring you result with you. The url link to the webinar will be part of this email.
You attend the webinar.
Before you do, you will get a copy of the webinar presentation material. As well, you will get a copy of Roelf’s “Convincer Tactics™: A Conversation with a Purpose guide”. This lays out the kinds of questions that allow you to develop insight into your sales prospects’ “Convincer Tactic”™ behavior pattern.
After the webinar.
You use this approach in a practical way when interacting with your sales prospects.
Why is this important for business sellers to know?
If you are selling services and products to business owners and executives, you need to take this into account. We know, based on research and experience, that people use different “convincer tactics” when it comes to making business buy decisions. As a seller, the more you can align the language you use when talking to such buying decision makers, the more likely you are to close the deal.
Why is this important for business sellers to know?
If you are selling services and products to business owners and executives, you need to take this into account. We know, based on research and experience, that people use different “convincer tactics” when it comes to making business buy decisions. As a seller, the more you can align the language you use when talking to such buying decision makers, the more likely you are to close the deal.
Limited Attendance
To ensure that participants have a high quality experience, attendance is limited to 16 participants, so there are no more than 8 break out room pairs.You will be discovering how convincer tactics behavior works for other people, as well as sharing your own. So, cameras on, and once you attend, you stay for the full webinar are also important NORMS.
Information Privacy
The use of your email address and other information will be restricted to your things related to your attendance at this event. As well, you will receive one follow up email asking you to rate the event, and if you want to join The Right Talent skill development community.
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